There are many reasons sales reps lose deals, but lack of preparation shouldn’t be one of them.
To successfully lead a new function, it takes leadership skills and sales expertise. But that’s only the beginning.
80% of companies train sales managers, but most don’t invest enough to provide real value.
Starting a new department doesn’t happen overnight – these are the actions to take at each mile marker.
Six years ago, sales enablement mostly didn’t exist at Iron Mountain, a Boston-based provider of information management solutions.
