Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

It’s critical that salespeople make the most of every single buyer interaction they have, says Brainshark Chief Readiness Officer Jim Ninivaggi.
Hitting your sales targets takes high levels of focus, determination and the ability to self-motivate. These clips will help make ambition a habit next year and beyond.
As today’s buyers demand more from their manufacturing suppliers, it’s sales teams that are increasingly feeling the heat.
From sales to marketing, product and HR, few roles touch as many different business functions as sales enablement.
You’ve likely heard the phrase “beauty is in the eye of the beholder.” The same principle holds true in sales enablement, writes Jim Ninivaggi.
You already know that salespeople need excellent internal and customer-facing content to succeed. But how are organizations producing all of this critical content?
The popularity of peer learning in sales should come as no real surprise. But have you considered how technology can support your overall learning strategy?
While sales enablement leaders need the right metrics to demonstrate ROI, measuring success is a common challenge.
For sales reps to improve, they need to see themselves as a buyer would see them, and they need an environment to capture those performances.
With budgets opening up for the new year, January and February are often the busiest months of the recruitment cycle.
As sales enablement leaders face the challenge of keeping reps engaged with learning and training, how can they better reach and teach their salespeople?
It’s important to explore what sales enablement leaders can do to ensure their reps are always “audible-ready.”