The Soiree, a day-long event dedicated entirely to sales enablement, featured a slew of fantastic speakers and networking opportunities.
Sales enablement leaders and sales managers might not be the ones closing new business, but they’re obliged to support their sellers however possible.
This year’s Sales Enablement Society Annual Conference wrapped up this week. What did attendees take away from the event?
Brainshark’s new Q&A series highlights the expertise of prominent voices and thought-leaders throughout the sales enablement community.
Bob Kelly, chairman of the Sales Management Association, breaks down several key trends around sales enablement and effectiveness.
You might only get one chance a year to gather your entire sales force, so it’s important that you plan a sales kickoff they won't forget.
“Transformation” is one of the most overused words in business, and its popularity has left us with definitions that don’t always align with each other.
Up to 80% of marketing-generated content goes unused by sales teams, according to a report from IDC, creating frustrations for both marketers and sellers.
Leading research firms have shown that video is not only a preferred and highly-effective learning format for most professionals, but that it also improves sales training results.
Unfortunately, the revenue production system is clogged with waste -- activities leading nowhere -- at many companies.
One sales expert sees a new breed of reps emerging – one with key business skills and AI tools at its disposal.