Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

May 03, 2012
Last week, I attended the Channel Focus North America and Latin America Conference in San Diego, CA and enjoyed engaging in a number of conversations and sessions with other channel executives. Lots of great topics were discussed, including these few that I particularly enjoyed: The vendors role in...
May 03, 2012
“There is no such thing as a bad question.” We all have undoubtedly heard this before. It has been touted to us since elementary school, and even at a corporate level, we are encouraged to ask anything, no matter how seemingly silly, rudimentary, or obvious. Yet, many calls to the Support team...
May 02, 2012
Brendan Cournoyer | @brencournoyer | VP, Corporate Marketing, Brainshark
Last week, I was fortunate enough to chat with Bettina Hein, CEO at Boston-based Pixability and co-author of the upcoming Video Marketing for Dummies. Below are some of the highlights from our conversation, including tips for evaluating your video marketing strategy, considerations for mobile video...
May 01, 2012
When Facebook made the jump to Timeline and rendered our previous landing page unusable, needless to say, we were somewhat perturbed. After all, we were proud of our work and it was functioning really nicely for us in converting viewers to fans from the moment they touched it. But, change is the...
May 01, 2012
The Sales Management Association (SMA) is conducting a study on tablet deployment and last week they presented their initial findings in a webinar. I co-hosted the webinar along with Cliff Alper of Analysis Factory. In this replay of the webinar, Cliff shares his insights on various reporting...
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